
Private condo and executive condominium sales are won on pricing discipline and presentation. Kaeden Ong, ERA award-winning top 1% achiever real estate agent, prices your unit against live transactions in the development, then puts it in front of qualified buyers with professional photography, video and full portal coverage.
Comparables from your own development and stack, adjusted for floor, facing, layout and renovation.
Styling guidance, professional photography, video walkthroughs and floor plans that make your unit the strongest listing in the project.
PropertyGuru, 99.co, SRX and EdgeProp listings, paid social campaigns and the ERA agent network.
A condo unit competes not just with neighbours in the same development, but with new launches nearby, resale stacks in competing projects and the rental yield an investor could get elsewhere. Kaeden builds a price range from actual caveats in your development, then stress-tests it against new launch pricing, ABSD sentiment and current mortgage rates.

| Cost item | Typical range | Notes |
|---|---|---|
| Agent commission | 1% – 2% of sale price | Negotiable; includes marketing budget |
| Legal fees | $2,500 – $4,000 | Conveyancing and discharge |
| Seller's stamp duty (SSD) | Up to 12% in first 3 years | Holding period matters |
| Mortgage discharge | Varies by bank | Check clawback clauses |
| Staging / photography | $800 – $3,000 | Often covered by a full-service agent |
Kaeden provides a net-sale estimate before listing so you know the real number you will receive.

Buyers scroll past dozens of identical photos. Kaeden differentiates your listing with styled photography, drone or view shots, video walkthroughs, floor plans and a microsite that highlights the lifestyle of the development — pool, gym, proximity to MRT, schools and retail.
If rental yield covers mortgage and maintenance, holding may build more equity than selling into a soft market.
After MOP and privatisation, EC owners can sell to a wider buyer pool including foreigners and investors.
Sell the EC, buy a smaller condo or HDB and free up cash for retirement or investment.
Kaeden's seller framework covers pricing, marketing, negotiation and completion — whether you own a condo, EC or HDB.
Explore the selling processWhy isn't my condo selling? Almost always price, presentation or exposure — and all three are fixable within weeks.
Should I sell before I buy? We model both sequences with ABSD, loan and timeline implications before deciding.
What about my EC after MOP? We compare holding, right-sizing and selling side by side so the decision is numbers-led.
Read more about the full selling process, Kaeden's track record or get in touch directly.
No obligation. Kaeden replies personally, usually the same day.
"I am both awed by and thankful for Kaeden's impeccable attitude, commitment, dedication, responsiveness and counsel during the course of our long transaction which spanned several months for both our sale and purchase sides. He even went the extra mile for us on multiple occasions and should be highly commended for his work ethic and professionalism. I would definitely recommend him to anyone in search for a trusted and stellar partner."
Mr & Mrs Tan
Changi Rise
"Professional agent. Glad to meet him. Managed to sell for me at a good price and negotiate the best price for my purchase."
Eric
Bukit Batok 394
"Would like to compliment your agents Kaeden Ong and Dean Howard Wong for their professional presentation in Bellewaters and the terrace projects."
Lenz
Bellewaters
Testimonials shared directly by clients of Kaeden Ong 王天财, ERA Singapore.